Michelle
The World Boss is at it again setting trends and making history. Currently incarcerated Vybz Kartel continually finds a way to thrill and entertain his fans and also gain new fans all around the world.
Ever since he was featured on XXXTentacion’s track “Royalty” featuring Stefflon Don and Ky-Mani Marley, a huge trend has begun on YouTube. Initially, fans of X made some reaction videos to the song expressing their excitement to hear the now-deceased rapper’s verse. However, by the ending of the song, all the vloggers wanted to know who Vybz Kartel was.
He decimated the beat with IQ destabilizing bar after bar, and all the Americans were very interested. Many of them took the time out to research Kartel and do reaction videos to his songs to get familiar with his music. Not one or two YouTube Vloggers more like hundreds. Mostly Caucasian Americans some of them even broke down his lyrics to a level where they can understand it. Many of whom have since then vowed to keep track of his music, also wondering how is it possible that they’ve never heard of him. Before this, he was already a well-followed artist on YouTube but the audience that these vloggers introduced Vybz Kartel to gives him added potential to grow on one of the biggest Platforms.
The incarcerated deejay has had a few international collaborations recently with the like of Busta Rhymes on “Girlfriend,” Nicki Minaj on “Touchdown” and now on XXXTentacion’s “Royalty.” He is forcing himself into a market he was locked out of years ago, but such is his talent that containing takes a lot of effort.
He is living up to his Worl Boss title, getting his brand across the globe while being incarcerated. Setting trends on YouTube, still carving out hits with ease.
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